La p'tite olive 

La p'tite olive is an upscale Extra Virgin Olive Oil brand developed exclusively for the French market, targeting parents valuing their children’s nutrition. The brand will be distributed exclusively through pharmacies in the organic or children’s’ nutrition sections. The inspiration for the brand comes from Greek village life, the childhood memories and the sweet imagery that come along. The humble scale of things, the innocence and, above all, the pure flavours that we still crave are driving the brand’s visual language. The young girl who care-freely collects the olives from the tree acts as the brand ambassador- an image so warmly familiar, and so full of rich emotions.

Designed for brandvalue.
Concept and naming : Katerina Anagnostou (brandvalue)
Design : Spyros Doukas
Illustration : Filio Sampsaki / Spyros Doukas
3D artist: Costis Papatheodorou


spoondesign is an independent design agency with an area
of expertise in brand creation, identity & packaging design.


Kassaveti 12, Kifisia
145 62, Athens, Greece